# WillowTree Custom Homes

> Luxury custom home builder based in Southlake, Texas, serving the DFW Metroplex, Fredericksburg, and the Texas Hill Country. Founded in 2013 by Travis Franks and Jody Alumbaugh, WillowTree pairs expert craftsmanship with modern building technology and has been named Southlake Style Builder of the Year every year from 2021 through 2025.

WillowTree Custom Homes designs and builds architecturally distinctive luxury homes across North Texas and the Hill Country. The brand promise is "Built for the Life You've Imagined." Key contacts are Travis Franks (Owner) and Jody Alumbaugh (President). Primary service areas include Southlake, Westlake, Colleyville, Grapevine, Trophy Club, and Keller in the greater DFW Metroplex, as well as Fredericksburg and the wider Texas Hill Country.

## Main Pages
- [Home](https://www.willowtreetx.com/): Company overview, positioning, and featured custom homes.
- [About WillowTree](https://www.willowtreetx.com/about): Founders' story, company history since 2013, core values (integrity, craftsmanship, technology), and industry recognition.
- [Services](https://www.willowtreetx.com/services): Full range of building and design services, including home automation, immersive A/V, smart security, energy-efficient systems, and remodeling.

## Building Services
- [Custom Homes](https://www.willowtreetx.com/services/custom-homes): The custom home design-and-build process in Southlake and surrounding communities.
- [New Construction](https://www.willowtreetx.com/services/new-construction): The ground-up new construction process and what homeowners can expect at each stage.

## Homes & Communities
- [Our Work](https://www.willowtreetx.com/our-work): Portfolio galleries of completed custom homes across North Texas.
- [Available Homes](https://www.willowtreetx.com/available-homes): Move-in-ready homes and current build opportunities.
- [Available Neighborhoods](https://www.willowtreetx.com/available-neighborhoods): Active communities where WillowTree is building, including Carillon Parc in Southlake.

## Contact
- Phone: (817) 617-9105
- Email: info@willowtreetx.com
- Office: 680 N. Carroll Ave. #100, Southlake, TX